About the project
SWN is the largest manufacturer of stairs in the Czech Republic and has kept very high production standards since 1996. The visual presentation had stopped keeping up with the quality of products and services and therefore their representatives came to us with the demand for a new logo and visual style. We have designed a conceptual yet very functional solution. The new logo is straightforward – by repeating the letters in the title, imaginary steps are created. The orange color stays as a reference to the original color of the company and its beginnings. Overall, the visual style has been working well for several years and is an excellent basis for subsequent playful animations.
logo and branding, print materials, web